Acquisition Reform Research Paper Example | Topics and Well Written Essays - 1250 words - 1

Acquisition Reform - Research Paper Example The military’s economic dependency is depicted in the budget allocation and on other aspects like military logistical acquisition. Based on these facts, the US government has seen the need to blend these two sectors together to harmonize their dependency on each other. This led to the formulation of the acquisition reform program (Hanks, 2005, p.234). Acquisition reform is an exercise meant to integrate the United States military with the civil business practices. The US department of defense acknowledged the need to integrate the civil industrial sector with the military. The economical production of the US had direct relations with the military in terms of logistics production and supply. From the late 1980’s through 1990’s to the present times, the US department of defense has undertaken numerous exercises meant to develop an optimal program to integrate these two sectors. The goals of the reform exercise are aimed at streamlining the performance of the US military by initiating close relationship between the civil logistics producers and the defense department. This exercise has presented numerous challenges to the main corridors of US power, especially the Pentagon, on how to carry out the optimal reform actions effectively. This led to the enactment of the Acquisition reform Act in 2009 by the US congress. The need to integrate the Defense department with the business sector arose after a consideration of how to respond effectively to the US military requirements. This underlying principle led to the initiation of objective research meant to formulate the projects deliverables. These deliverables were to provide an insight into the objective purpose of the acquisition reform process. The main objective of the reform exercise is for the civil economic sector to respond efficiently to the military needs. Based on this goal, the project designers saw the need of

Customer behavior Case Study Example | Topics and Well Written Essays - 250 words

Customer behavior - Case Study Example By cooling down, one is prepared to answer back courageously and explain exhaustively if the statement is untrue. It must be understood that some customers make negative comments in order to trick hotel management into offering them discounts, free visits to the hotel, and money back guarantee. Make professional responses (Cheng et al, 5). Customers are ken on any statement made in favor or against the allegation. Therefore, hotel managers should show empathy and concern to show customers’ feelings are respected. Offer a long lasting solution when necessary and be willing to learn from what customers comment. However, in cases where defaming statements are made, it is good to request review sites administrators to evaluate its credibility and remove such comments if they are not worth. In most cases, customers buy commodities depending on what others have commended about them. I can only buy items through an online platform if am guaranteed quality. Therefore, I will check what previous buyers have said about it. The same applies to hotel bookings. When visiting new places for a tour, it is always difficult to tell where to spend the night. However, through the help of travel directories and customer reviews in regards of hotels in that location, it is easy to make an informed decision on where to stay depending on cost, customer service, and comfort. Consumer behavior is shaped by what people hear, see, and read about products they intent to purchase. Therefore, marketers must be keen in making sure customers get the very best out of the products. However, it is almost impossible to avoid negative online reviews. Therefore, companies must be ready to learn from the reviews in cases where they make sense and explain to customers where there is misunderstanding. Cheng, Vincent TP, and Mei Kun Loi. "Handling negative online customer reviews: the effects of elaboration likelihood model and distributive justice." Journal of